Creative industries, which were chosen to be the subject of this issue, turned out to be such an extensive topic during our work on it that finishing off with this theme in ten sections turned out to be impossible. That is why, we try to present it in more general sense. It is true that in each of 45 previous issues of ‘Purpose’ magazine we described creative industries but this time we would like to concentrate more on the term itself – unfortunately still misunderstood in Poland.

We particularly recommend (section ‘On the margin’) the interview of Maciej Mazerant with Roy van Dalm, the journalist and lecturer from Holland, who is concerned with the term ‘creative cities’. The talk not only provides interesting information concerning our cities but also after reading it everything seems to be easy to realise. Then, Ernst Kopp, PhD, Commercial Counsellor in the Embassy of Austria in Poland will say how Poland is viewed by the Austrian and what the Austrian want to boast about (section ‘Interview’).

In this issue we also talk about a new term in culture, which has been frequently heard recently, namely ‘cluster’. What it is, how to create it, and what for – those questions will be answered in the section ‘Career in Culture’ by Sławomir Fijałkowski and Monika Głowacka from Media Cluster in Łódź, and in the section ‘Creative Industries’ — by Paweł Szlachta from Klaster Przemysłów Kultury i Czasu Wolnego [Cluster of Culture Industries and Free Time] in Kraków.
Then, we invite all the people enterprising in culture to the section ‘Workshops’, where we inform about  International Young Creative Entrepreneur — a competition organised by British Council. We received more detailed information about it from Magdalena Kwiecińska, who was responsible for the competition in Poland.

There will also be some examples of commercial creative industries. This time, in ‘Young Culture’ section there are interviews of our correspondent Romuald Demidenko with the owners of shops selling designer objects – the ‘Hergebruik’ studio from Rotterdam, Magazyn Praga from Warsaw and Miejsce from Kraków.

As every month, we invite you also to permanent sections of our magazine – ‘Analysis’ by Artur Zaguła and ‘Feature’ by Ewelina Noga from the portal Kariera.com.pl

We would also like to inform our readers that ‘Purpose’ magazine joined the partners of Media Cluster in Łódź.

Translation: Karolina Kościelniak